Advance Planning and Presentation : Floor Plans JDA

This page highlights my coursework from my advance planning and presentation class, where we worked with JDA space planning to create floor sets. This page showcases my ability to navigate JDA creating a theme, fixtures, adding products to fixtures, and overall building a complete floorset that utilizes space and appeals to consumers.

Visual Merchandising

For this assignment we were to choose a brand and create a floor set for that brand using 5 different products. The brand I chose was Prada and the five products I created were 2 different handbags, shoes, perfume, and sunglasses. I strategically placed the handbags in the middle to be the main focus and focal point for consumers. I then placed accessories to the side of the handbags that would make a perfect addition to the handbags.

One of the subjects that we covered in this course was feature and capacity walls and what they consists of. This is a feature wall that I created for my end of year project. This is representative of a feature wall because their is minimal merchandise and their is key items that are highlighted in the display.

This is my capacity wall that I created for my end of year project. It's showcased as a capacity wall because their is a lot of merchandise that is displayed.

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